Keep It G

A$AP Rocky's song "Keep It G" is a powerful declaration of authenticity and loyalty, both to oneself and to one's crew. The song opens with a spoken word segment that sets the tone for the entire track. Rocky emphasizes the importance of unity and warns against external forces that might try to divide and conquer. This introduction serves as a rallying cry for his team, urging them to stay true to their roots and maintain their integrity in the face of adversity.

The lyrics delve into Rocky's personal experiences and his journey in the music industry. He speaks about the hustle and grind, the relentless pursuit of success, and the importance of staying focused. Lines like "Working never chilling 'til I get a million" and "Now my niggas gunning for a billion" highlight his ambition and drive. Rocky also touches on the superficiality and fickleness of friendships in the industry, stating, "Niggas acting different, motherfuck a friendship." This sentiment underscores the theme of staying true to oneself and not getting caught up in the fake personas that often surround fame.

Throughout the song, Rocky uses vivid imagery and metaphors to paint a picture of his lifestyle and mindset. He describes his interactions with women, his indulgence in luxury, and his disdain for those who don't keep it real. The recurring refrain, "Stay true to the game, fuck them lames, keep it mothafucking G," serves as a mantra for authenticity. Rocky's message is clear: in a world full of pretenders, the key to success and self-respect is to remain genuine and loyal to one's principles.