Big Thing

Duran Duran's 'Big Thing' is a pulsating anthem that captures the essence of ambition, drive, and the relentless pursuit of success. The repetitive and rhythmic lyrics create a sense of urgency and movement, reflecting the high-energy atmosphere of the late 1980s when the song was released. The phrases 'Get it up, get it out, get it in time' and 'Move it in, move it out, move up the line' suggest a continuous push towards achieving something significant, a 'big thing' that symbolizes a major goal or aspiration.

The song's chorus, 'So glad you came along, this time you won't be wrong, you love to turn it on, and you're not the only one,' speaks to the collective experience of striving for greatness. It acknowledges the presence of others on the same journey, creating a sense of camaraderie and shared ambition. The use of 'brothers and sisters' further emphasizes this communal effort, inviting listeners to join in the pursuit of their dreams.

Metaphorically, 'Big Thing' can be seen as a commentary on the music industry itself, where artists are constantly pushing boundaries and seeking the next big hit. The references to 'temptation, power rotation' and 'give me the playlist and watch me eat it' highlight the cyclical nature of fame and success, where artists must continuously reinvent themselves to stay relevant. Duran Duran's energetic delivery and the song's driving beat encapsulate the relentless pace of this pursuit, making 'Big Thing' a powerful anthem for anyone chasing their dreams.