ATTITUDE

IVE's song "ATTITUDE" is a vibrant anthem celebrating self-confidence and individuality. The lyrics convey a strong sense of self-assurance, with the protagonist embracing their unique emotional flow and focusing on their own path rather than conforming to societal norms. This theme is evident in lines like "감정선은 어딘가 좀 다르게 흘러" (My emotions flow differently) and "Dress up to impress, but I'm impressing everyone," highlighting the idea of being true to oneself and standing out from the crowd.

The song's chorus, "I'm that, I'm that girl, I'm that attitude," reinforces the message of self-empowerment and the importance of setting one's own mood and attitude. The protagonist is unapologetically confident, acknowledging that even if others dislike them, they remain true to their own feelings and desires. This is further emphasized by the line "네가 날 싫어해도 내가 널 좋아할 수도 있어" (Even if you hate me, I might still like you), suggesting a fearless approach to relationships and interactions.

Culturally, "ATTITUDE" resonates with the growing movement of self-love and empowerment, particularly among young people. The song encourages listeners to embrace their quirks and imperfections, viewing challenges as mere "friends" and opportunities for growth. The playful and catchy "da-da-da-ra" refrain adds to the song's infectious energy, making it a celebration of individuality and the power of a positive mindset. IVE, known for their dynamic and bold musical style, delivers this message with a blend of confidence and charm, making "ATTITUDE" a standout track in their repertoire.