Data Data
Jorge Drexler
The Overflow of Information and Modern Greed in 'Data Data'
Jorge Drexler's song 'Data Data' delves into the overwhelming influx of information in the digital age and the insatiable greed that accompanies it. The lyrics paint a vivid picture of a world where everything is in constant flux, shifting 'from pocket to pocket' without any decorum. This imagery suggests a society driven by materialism and the relentless pursuit of wealth, symbolized by the 'golden calf,' a biblical reference to idolatry and misplaced values.
The repetition of 'data' in the chorus emphasizes the sheer volume of information we consume daily, likening it to drinking from a waterfall. This metaphor highlights the difficulty of processing and making sense of the constant stream of data that bombards us. The line 'the lens that sees everything no longer focuses' suggests that despite having access to vast amounts of information, our ability to discern and understand it has diminished. This could be a critique of how modern technology, while providing endless information, often leaves us more confused and less informed.
Drexler also touches on the themes of superficiality and the quest for fame, stating that 'nobody exists if they are not news.' This line critiques the modern obsession with visibility and the idea that one's worth is tied to their presence in the media. The 'greed of glamour and the glamour of greed' further underscores the cyclical nature of desire and the emptiness of chasing superficial success. Through 'Data Data,' Drexler offers a poignant commentary on the modern condition, urging listeners to reflect on the true value of information and the cost of our unending pursuit of more.