Sex = Money

Käärijä's song "Sex = Money" is a bold and satirical exploration of the commodification of sexuality in modern society. The lyrics delve into the idea that sex sells, a concept that has been prevalent in the entertainment industry for decades. Käärijä uses humor and irony to highlight the absurdity of this notion, suggesting that in order to gain attention and success, one must sell themselves, often in a literal sense. The repeated phrase "Mä aloin myymää seksii, ku seksi myy" (I started selling sex because sex sells) underscores the pressure to conform to societal expectations to achieve financial gain.

The song also touches on the impact of this commodification on personal identity and family dynamics. The imagery of a family reacting to the protagonist's choices—"Pappa itkee, lapset kiljuu, Mummo huuta: Apua!" (Dad cries, kids scream, Grandma shouts: Help!)—paints a picture of the chaos and disruption that can result from pursuing fame and fortune through controversial means. Käärijä's lyrics suggest a disconnect between the public persona and private life, where the pursuit of money and attention can lead to personal and familial turmoil.

Furthermore, Käärijä's reference to platforms like OnlyFans highlights the modern avenues through which individuals can monetize their sexuality. This nod to contemporary culture emphasizes the changing landscape of fame and the ways in which people navigate it. The song's playful yet critical tone invites listeners to reflect on the societal values that equate sex with money and the personal costs of such a mindset. Through "Sex = Money," Käärijä challenges us to consider the true price of fame and the lengths to which people will go to achieve it.