RUMOR

KARD's song 'Rumor' delves into the emotional turmoil and confusion that arise from hearing unsettling news about a former lover. The lyrics paint a vivid picture of the protagonist grappling with the pain of learning that their ex-partner has seemingly moved on and found happiness with someone else. This revelation is not only heartbreaking but also leads to a sense of disbelief and denial. The protagonist struggles to accept that their ex could so easily forget the past and be content without them, highlighting the lingering attachment and unresolved feelings that still exist.

The song employs a conversational tone, with the protagonist questioning the validity of the rumors they've heard. They oscillate between disbelief and a desperate hope that the information is false. This internal conflict is a common human experience when dealing with the end of a significant relationship, making the song relatable to many listeners. The repeated pleas for another chance and the insistence that they cannot be okay without their ex underscore the depth of their emotional dependency and the difficulty of moving on.

Metaphorically, 'Rumor' explores themes of betrayal and the harsh reality of unreciprocated love. The protagonist's friends play a crucial role in the narrative, acting as the bearers of bad news and the voices of reason, yet their words only add to the protagonist's anguish. The song also touches on the idea of self-deception, as the protagonist tries to convince themselves that the rumors are untrue, clinging to the hope that their love was real and irreplaceable. This emotional journey is a testament to KARD's ability to capture complex feelings and present them in a way that resonates deeply with their audience.