Admirável Chip Novo
Pitty
Breaking Down the System: Pitty's 'Admirável Chip Novo'
The song 'Admirável Chip Novo' by Brazilian rock artist Pitty is a powerful critique of societal conformity and the loss of individuality. The title itself, which translates to 'New Admirable Chip,' hints at the idea of humans being programmed or controlled like machines. The lyrics describe a person who realizes they have been living like a robot, with every action and thought being the result of programming rather than genuine human experience.
Pitty uses metaphors of mechanical parts and programming to illustrate the dehumanization process that society imposes on individuals. The chorus, with its imperative verbs like 'think,' 'speak,' 'buy,' 'drink,' 'read,' 'vote,' 'use,' 'be,' 'listen,' 'say,' 'have,' 'live,' and 'spend,' reflects the commands that are ingrained into people's minds by societal norms, consumer culture, and political systems. The repetition of 'no, sir, yes, sir' emphasizes the robotic obedience expected from individuals.
The song's message is a call to awareness and resistance against the system that seeks to reinstall itself whenever someone tries to break free from its control. Pitty's music often addresses themes of rebellion, self-awareness, and the questioning of authority, and 'Admirável Chip Novo' is a prime example of her engagement with these themes. The song resonates with anyone who feels trapped by the expectations and pressures of modern life and encourages listeners to reclaim their humanity by thinking and acting independently.