Over The Counter Culture
The Ordinary Boys
The Illusion of Individuality in 'Over The Counter Culture'
The Ordinary Boys' song 'Over The Counter Culture' delves into the paradox of individuality within the framework of consumer culture. The lyrics critique the superficial attempts to break away from mainstream norms, only to fall into another form of conformity. The phrase 'over the counter culture' itself is a clever play on words, suggesting that what is perceived as counter-culture is actually something that can be bought and sold, much like any other commodity. This highlights the commercialization of rebellion and the illusion of being different when, in reality, it is just another trend marketed to the masses.
The song addresses the struggle of trying to be unique in a world where everyone is attempting the same. Lines like 'You try to be so different, as does everybody else' underscore the irony of this pursuit. The lyrics suggest that the more one tries to distinguish themselves, the more they end up blending in with others who are doing the exact same thing. This is further emphasized by the line 'Now it's in to be out,' pointing out the cyclical nature of trends and how what is considered 'out' today will eventually become 'in' again.
The Ordinary Boys also touch on the fleeting nature of trends and the constant search for something new. 'Last year's dream was a terrible scheme, this new fad will fade' speaks to the temporary satisfaction that comes with following trends. The song encourages introspection with the line 'Shut your eyes, look inside,' suggesting that true individuality comes from within rather than from external validation. The repeated refrain 'Don't pretend to not pretend at all' serves as a reminder that authenticity cannot be faked, and the pursuit of genuine self-expression should not be influenced by societal pressures or commercial interests.