Nois é Jeca Mais é Joia

Xangai's song 'Nois é Jeca Mais é Joia' is a vibrant celebration of rural Brazilian culture and identity. The lyrics are a playful yet proud declaration of the singer's roots, embracing the term 'jeca,' which is often used to describe someone from the countryside in a somewhat derogatory manner. However, Xangai turns this term on its head, asserting that being 'jeca' is not only acceptable but also 'joia' (a jewel or something precious).

The song opens with a humorous hypothetical scenario: if American flour and imported manioc were the norm, the wealthy would be feasting on traditional Brazilian fare. This sets the tone for the rest of the song, which is filled with cultural references and a strong sense of local pride. Xangai addresses stereotypes about rural people, such as their preference for horseback riding, their simple clothing, and their traditional dances like the 'catira.' He counters these stereotypes by highlighting the authenticity and honesty of rural life, contrasting it with the deceit and superficiality often found in more urbanized settings.

Throughout the song, Xangai uses vivid imagery and colloquial language to paint a picture of rural life. He mentions fishing for 'traíra' (a type of fish) and the joy of simple pleasures. The lyrics also touch on the pressure to conform to more modern, urban standards, such as learning English and achieving success abroad. However, Xangai dismisses these pressures, proudly stating that they don't even fully master Portuguese and are content with their 'caipira pop' identity. The song concludes with a humorous yet poignant line about removing a foot parasite with a pocket knife while being connected to the internet, symbolizing the blend of tradition and modernity in rural life.

'Nois é Jeca Mais é Joia' is a powerful anthem of self-acceptance and cultural pride. It challenges the listener to reconsider their perceptions of rural life and to appreciate the unique beauty and value of different ways of living.