Lowkey Flex
Yulema
The Art of Subtle Bragging: Yulema's 'Lowkey Flex'
Yulema's song 'Lowkey Flex' is a confident anthem that celebrates self-assurance and subtle bragging. The term 'lowkey flex' refers to showing off in a way that is not overtly boastful but still noticeable. Throughout the song, Yulema contrasts her own high status and self-worth with those who are 'basic' or less impressive. She emphasizes her preference for 'baddies'—attractive and confident individuals—over 'ratties,' a derogatory term for less appealing people. This juxtaposition highlights her elevated social and personal status.
The lyrics are filled with references to luxury and success, such as driving a Ferrari ('rari') and having a significant social media presence. Yulema's mention of taking selfies that 'make the world stop' underscores the power and influence she believes she holds. The song also touches on themes of jealousy and competition, as Yulema addresses her haters and rivals, asserting her dominance and dismissing their attempts to undermine her. The repeated line 'I just lowkey flex' serves as a reminder of her effortless superiority.
Cultural references in the song, like mentioning Amber Rose and Domino's, add a layer of relatability and modernity. Amber Rose is known for her confidence and body positivity, aligning with the song's themes of self-love and empowerment. The mention of Domino's, a popular pizza chain, in the context of having 'more cheese' cleverly plays on the double meaning of 'cheese' as both money and actual cheese, adding a playful element to the lyrics. Overall, 'Lowkey Flex' is a celebration of self-confidence, success, and the art of subtle bragging, wrapped in a catchy and modern musical package.