Admirável Gado Novo
Zé Ramalho
Unmasking the Herd Mentality in 'Admirável Gado Novo'
The song 'Admirável Gado Novo' by Brazilian artist Zé Ramalho is a poignant social commentary on the condition of the masses, often referred to metaphorically as 'cattle' (gado). The lyrics paint a picture of a society where people are part of a system that demands much from them, often more than it gives back. The reference to 'massa' (mass) and 'projetos do futuro' (projects of the future) suggests a collective movement towards goals set by others, possibly the ruling classes or government projects, where the individual's needs and desires are secondary.
The chorus, with its ironic exclamation 'Povo feliz!' (happy people), juxtaposes the grim reality of the masses' life with the facade of contentment that is expected of them. This irony is further emphasized by the description of the 'vigilância' (surveillance) that maintains the 'normal' and the media that shapes public opinion. The song suggests a disconnect between the reality of the people's lives and the image portrayed by those in power.
Zé Ramalho's lyrics also touch on the theme of escapism and the desire for change. The people 'fogem da ignorância' (flee from ignorance) and dream of a better past, yet they find themselves trapped in a 'cela' (cell), a metaphor for their constrained lives. The references to 'arca de Noé' (Noah's Ark) and 'dirigível' (airship) symbolize failed attempts at salvation or escape, highlighting the futility of seeking liberation within the same system that oppresses them. The song is a call to awareness, urging listeners to recognize the mechanisms of control and to question the illusion of happiness imposed upon them.